Responsible for Planning, Development, Implementing and Execution of marketing initiatives and activities ; Ensure timely implementation of campaigns (TV, Radio, Print Media, Web, social media etc.) and marketing projects.
Responsible for translation of brand strategies into brand plans, brand positioning and go-to-market strategies.
Manage all key marketing projects to develop activation plans for campaigns.
Analyzing the brand and current strategy while highlighting areas of weaknesses or conflicting messages.
Ensure 360 degree execution of company launches and work closely with all relevant stake holders of the company.
Closely monitor and take corrective measures to overcome any shortfall in the campaigns.
Monitor product distribution and consumer reactions.
Carryout post evaluation of all campaign
Developing and sustaining strong working relationships with all stakeholders
Managing external agencies and ensuring marketing budgets are met.
Should possess a Degree or professional qualifications in Marketing from a recognized university or institute.
Minimum of 1 years of work experience in a similar capacity.
Ability to manage multiple projects at a given time.
Should be able to understand marketing mix.
Possess creative and out of the box thinking / excellent communication and interpersonal skills.